ID: 57673
Authors:
Danival Sousa Cavalcante, Igor Rodrigo Menezes Teodósio, Márcia Martins Mendes De Luca.
Source:
Revista Organizações em Contexto, v. 15, n. 30, p. 159-187, July-December, 2019. 29 page(s).
Keyword:
Corporate governance , Corporate reputation , Cultural values , Women in the corporate world
Document type: Article (Portuguese)
Show Abstract
Each firm is explicitly or implicitly informed by a set of cultural values. Work environments generated by such values may or may not be attractive to female professionals. In this study, we looked at the cultural values adopted by organizations preferred by Brazilian women and tested their correlation with reputation and corporate governance. We also probed for associations between cultural values and company profile by dividing the sample into firms with and without corporate reputation and firms with and without corporate governance. The study is unique in that it analyzes the constructs ‘‘cultural values’, ‘reputation’ and ‘corporate governance’ in a single investigation. Qualitative and quantitative data were collected and analyzed, the latter with descriptive and inferential statistics. The cultural dimension ‘respect’ (and, within it, the cultural value ‘development’) was predominant in the sample. The number of cultural values was greater among adopters than non-adopters of corporate governance, and a correlation was observed between ‘cultural values’ and ‘corporate governance’.
