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Endomarketing, Leadership and Communication: Reflections in the Organization

ID: 48724

Authors: Thompson Augusto Reis, Tiago dos Reis Brugnerotto, Isabel Cristina Sevilha, Graziela Oste Graziano Cremonezi, Yeda Cirera Oswaldo.

Source: Revista Brasileira de Marketing, v. 17, n. 1, p. 128-138, January-March, 2018. 11 page(s).

Keyword: Communication , Endomarketing , Leadership , Strategies , Sustainable Leadership

Document type: Article (Portuguese) Show Abstract

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