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AUTOR Luiz Eduardo da Silva Amaro

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  • Luiz Eduardo da Silva Amaro (2)
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Individuality and consumption: origins of a notion, foreshadowings of a crisis

ID: 57211

Authors: Luiz Eduardo da Silva Amaro.

Source: Gestão e Desenvolvimento, v. 11, n. 1, p. 1-13, January-June, 2014. 13 page(s).

Keyword: Consumption , Contemporaneity , Enlightenment , Happiness , Individuality

Document type: Article (Portuguese) Show Abstract

O jovem mercado maduro: questões a serem consideradas na abordagem dos adultos maduros como um segmento de mercado

ID: 57587

Authors: Luiz Eduardo da Silva Amaro, Paulo Ricardo Meira.

Source: Gestão e Desenvolvimento, v. 2, n. 2, p. 53-59, July-December, 2005. 7 page(s).

Keyword: aged consumer , market segmentation , mature adults , strategic marketing

Document type: Article (Portuguese) Show Abstract

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