Members’ Loyalty in a Credit Union
ID: 44156    |    Access: 1321    |    Downloads: 197
Authors: Rodson Totola Rudio, Emerson Wagner Mainardes
Source: Revista Pensamento Contemporâneo em Administração, v. 10, n. 4, p. 30-46, October-December, 2016. 17 page(s).
Keyword: Cooperative Enterprises, Loyalty, Relationship Marketing
Document type: Article (Portuguese)