A pesquisa na área do varejo: reflexões e provocações

ID:
1977
Citação ABNT:
BRITO, E. P. Z.; VIEIRA, V. A.; ESPARTEL, L. B. A pesquisa na área do varejo: reflexões e provocações. Revista de Administração de Empresas, v. 51, n. 6, p. 522-527, 2011.
Citação APA:
Brito, E. P. Z., Vieira, V. A., & Espartel, L. B. (2011). A pesquisa na área do varejo: reflexões e provocações. Revista de Administração de Empresas, 51(6), 522-527.
Link Permanente:
http://www.spell.org.br/documentos/ver/1977/a-pesquisa-na-area-do-varejo--reflexoes-e-provocacoes/i/pt-br
Tipo de documento:
Artigo
Idioma:
Português
Referências:
BABIN, B. J; DARDEN, W. R. Consumer self-regulation in a retail environment. Journal of Retailing, v. 71, n. 1, p. 47-71, 1995.

BAKER, J. e outros. The influence of multiple store environment cues on perceived merchandise value and patronage intentions. Journal of Marketing, v. 66, n. 2, p. 120-141, 2002.

BITNER, M. J. Servicescapes: the impact of physical surroundings on customers and employees. Journal of Marketing, v. 56, n. 2, p. 57-71, 1992.

BONÉ, P. F; ELLEN, P. S. Scents in the marketplace: explaining a fraction of olfaction. Journal of Retailing, v. 75, n. 2, p. 243-262, 1999.

BORGES, A; CHEBAT, J. C; BABIN, B. J. Does a companion always enhance the shopping experience? Journal of Retailing and Consumer Services, v. 17, n. 3, p. 294-299, 2010.

BROWN, J. R; DANT, R. P. Scientific method and retailing research: a retrospective. Journal of Retailing, v. 84, n. 1, p. 1-13, 2008.

CLARK, D. Mobshop, a pioneer in group-buying on the Web, discontinues consumer service. Wall Street Journal, 2001. Disponível em: www. mobshop.com/ar011501d.

DEMOULIN, N. T. M; ZIDDA, P. Drivers of customers’ adoption and adoption timing of a new loyalty card in the grocery retail market. Journal of Retailing, v. 85, n. 3, p. 391-405, 2009.

GREWAL, D; LEVY, M. Emerging issues in retailing research. Journal of Retailing, v. 85, n. 4, p. 522-526, 2009.

GREWAL, D; LEVY, M. Retailing research: past, present, and future. Journal of Retailing, v. 83, n. 4, p. 447-464, 2007.

GREWAL, D; LEVY, M; KUMAR, V. Customer experience management in retailing: an organizing framework. Journal of Retailing, v. 85, n. 1, p. 1-14, 2009.

KOTLER, P. Atmospherics as a marketing tool. Journal of Retailing, v. 49, n. 4, p. 48-64, 1973.

LEVY, M; WEITZ, B. A. Retailing management. Boston: McGraw-Hill, 2004.

LUSCH, R. F; VARGO, S. L; O’BRIEN, M. Competing through service: insights from service-dominant logic. Journal of Retailing, v. 83, n. 1, p. 2-18, 2007.

MATTILA, A. S; WIRTZ, J. Congruency of scent and music as a driver of in-store evaluations and behavior. Journal of Retailing, v. 77, n. 2, p. 273-289, 2001.

MEHRABIAN, A; RUSSEL, J. A. An approach to environmental psychology. Cambridge: MIT Press, 1974.

MENON, S; KAHN, B. Cross-category effects of induced arousal and pleasure on the internet shopping experience. Journal of Retailing, v. 78, n. 1, p. 31-40, 2002.

MILLIMAN, R. E. Using background music to affect the behavior of supermarket shoppers. Journal of Marketing, v. 46, n. 3, p. 86-91, 1982.

NOTÍCIAS. Sites de compras coletivas movimentam R$ 10,7 milhões em 2010. 2011. Disponível em: http://portalwwww. d24am.com/noticias/economia/ sites-de-compras-coletivas-movimentamr-107-milhes-em-2010/27946. Acesso em 20.10.2011.

RYDING, D. The impact of new technologies on customer satisfaction and business to business customer relationships: evidence from the soft drinks industry. Journal of Retailing and Consumer Services, v. 17, n. 4, p. 224-228, 2010.

SHERMAN, E; MATHUR, A; Smith, R. B. Store environment and consumer purchase behavior: mediating role of consumer emotions. Psychology & Marketing, v. 14, n. 4, p. 361-378, 1997.

TURLEY, L. W; CHEBAT, J. C. Linking retail strategy, atmospheric design and shopping behaviour. Journal of Marketing Management, v. 18, n. 2, p. 125-144, 2002.

VARGO, S. L; LUSCH, R. F. Evolving to a new dominant logic for marketing. Journal of Marketing, v. 68, n. 1, p. 1-17, 2004.

VERHOEF, P. C. e outros. Customer experience creation: determinants, dynamics and management strategies. Journal of Retailing, v. 85, n. 1, p. 31-41, 2009.

VIEIRA, F. G. D. A soberania do consumidor como um mito perante situações de redução de embalagens no mercado brasileiro. In: ENCONTRO ANUAL DA ASSOCIAÇÃO NACIONAL DOS PROGRAMAS DE PÓS-GRADUAÇÃO EM ADMINISTRAÇÃO, 27, 2003, Atibaia. Anais do EnANPAD 2003, Área de Marketing. Rio de Janeiro: Associação Nacional dos Programas de Pós-Graduação em Administração, 2003. v. 1. p. 1-16.

VIEIRA, V. A; MONTEIRO, P. R. R; VEIGA, R. T. Relationship marketing in supply chain: an empirical analysis in the Brazilian service sector. Journal of Business & Industrial Marketing, v. 26, n. 7, p. 524-531, 2011.

YADAV, M. S; VARADARAJAN, P. R. Interactivity in the electronic marketplace: an exposition of the concept and implications for research. Journal of the Academy of Marketing Science, v. 33, n. 4, p. 585-603, 2005.

ZEITHAML, V. A; PARASURAMAN, A; MALHOTRA, A. Service quality delivery through Web sites: a critical review of extant knowledge. Journal of the Academy of Marketing Science, v. 30, n. 4, p. 362-375, 2002.