Ahearne, M.; Mathieu, J.; Rapp, A. (2005). To empower or not to empower your sales force?An empirical examination of the influence of leader behavior empowerment on customer satisfaction and performance. Journal of Applied Psychology, 90(5), 945-955. http://dx.doi.org/10.1037/0021-9010.90.5.945
Ahearne, M.; Rapp, A.; Hughes, D. E.; Jindal, R. (2010). Managing sales force product perceptions and control systems in the success of new product introductions. Journal of Marketing Research, XLVII (August), 764-776. http://dx.doi.org/10.1509/jmkr.47.4.764
Anderson, E.; Jap, S. D. (2005). The dark side of close relationships. MIT Sloan Management Review, 46(3), 75-82.
Anderson, E.; Weitz, B. (1989). Determinants of continuity in conventional industrial channel dyads. Marketing Science, 8(3), 310-323. http://dx.doi.org/10.1287/mksc.8.4.310
Antiqueira, J. R. M.; Saes, M. S. M.; Lazzarini, S. G. (2007). Comportamento oportunista em negociações envolvendo investimentos específicos: um estudo com metodologia experimental. Revista de Administração, 42(4), 393-404. http://dx.doi.org/10.1590/S0080-21072007000400001 Baldi, M.; Vieira, M. M. F. (2006). Calçado do Vale: imersão social e redes interorganizacionais. Revista de Administração de Empresas, 46(3), 16-27. http://dx.doi.org/10.1590/S0034-75902006000300003 Barden, J. Q.; Mitchell, W. (2007). Disentangling the influences of leaders’ relational embeddedness on interorganizational exchange. Academy of Management Journal, 50(6), 1440-1461. http://dx.doi.org/10.5465/AMJ.2007.28225983
Baron, R. M.; Kenny, D. A. (1982). The moderator mediator variable distinction in social psychological research: Conceptual, strategic and statistical considerations. Journal of Personality and Social Psychology, 51(6), 1173-1182.
Baron, R. M.; Kenny, D. A. (1986). The moderator-mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations. Journal of Personality and Social Psychology, 51(6), 1173-1182. http://dx.doi.org/10.1037/0022-3514.51.6.1173
Bergkvist, L.; Rossiter, J. R. (2007). The predictive validity of multiple-item versus single-item measures of the same constructs. Journal of Marketing Research, 44(2), 175-184. http://dx.doi.org/10.1509/jmkr.44.2.175
Borgatti, S. P.; Foster, P. C. (2003). The network paradigm in organizational research: A review and typology. Journal of Management, 29(6), 991-1013. http://dx.doi.org/10.1016/S0149-2063_03_00087-4
Buchan, N.; Crosson, R. T. A.; Dawes, A. (2002). Swift neighbors and strangers persistent: The cross-cultural investigation of trust and reciprocity in social exchange. American Journal of Sociology, 108(1), 168-206.
Castro, R. B.; Baldi, M. (2010). A inovação no Pólo Joalheiro de Belém: uma análise a partir do mecanismo de imersão estrutural. [Innovation in Pole Jeweler Bethlehem: An analysis from the structural immersionmechanism]. Cadernos Ebape, 8(3), 492-513. http://dx.doi.org/10.1590/S1679-39512010000300008 Cavusgil, S. T.; Calantone, R. J.; Zhao, Y. (2003). Tacit knowledge transfer and firm innovation capability. Journal of Business & Industrial Marketing, 18(1), 6-21.
Chen, C. J.; Chang, L. S. (2004). Dynamics of business network embeddedness. Journal of American Academy of Business, 5(1/2), 237-241.
Churchill, G. A. (1979). A paradigm for developing better measures of marketing constructs. Journal of Marketing Research, 16(2), 64-73. http://dx.doi.org/10.2307/3150876
Day, G. S. (1994). The capabilities of market-driven organizations. Journal of Marketing, 58(3), 37-52.
Dhanaraj, C.; Lyles, M. A.; Steensma, H. K.; Tihanyi, L. (2004). Managing tacit and explicit knowledge transfer in IJVs: The role of relational embeddedness and the impact on performance. Journal of International Business Studies, 35(2), 428-442. http://dx.doi.org/10.1057/palgrave.jibs.8400098
Dyer, H.; Singh, H. (1998). The relational view: Cooperative strategy and sources of interorganizational competitive advantage. Academy of Management Review, 23(4), 660-679. http://dx.doi.org/10.5465/AMR.1998.1255632
Dyer, J. H.; Nobeoka, K. (2000). Creating and managing the high-performance knowledge-sharing network: The Toyota case. Strategic Management Journal, 21(3), 345-367. http://dx.doi.org/10.1002/(SICI)1097-0266(200003)21:3<34
Figueiredo, P. N.; de Andrade, R. F.; Brito, K. N. (2010). Aprendizagem tecnológica e acumulação de capacidades de inovação: evidências de contract manufacturers no Brasil. Revista de Administração, 45(2), 156-171. Granovetter, M. (1973). The strength of weak ties. American Journal of Sociology, 78(6), 1360-1380. http://dx.doi.org/10.2307/2776392
Granovetter, M. (1985). Economic action and social structure: The problem of embeddedness. American Journal of Sociology, 91(3), 481-510. http://dx.doi.org/10.1086/228311
Granovetter, M. (2005). The impact of social structure on economic outcomes. Journal of Economic Perspectives, 19(1), 33-50.
Gulati, A. (1995). Does familiarity breed trust?The implications of repeated ties for contractual choice in alliances. Academy of Management Journal, 38(1), 85-112.
Hayes, A. F. (2013). An introduction to mediation, moderation, and conditional process analysis: The regression-based approach. New York: Guilford Press.
Henard, D. H.; Szymanski, M. D. (2001). Why some new products are more successful than others. Journal of Marketing Research, 38(3), 362-375. http://dx.doi.org/10.1509/jmkr.38.3.362.18861
Holloway, S.; Parmigiani, A. (2014). Friends and profits do not mix: The performance implications of repeated partnerships. Academy of Management Journal, 20(1) http://dx.doi.org/10.5465/amj.2013.0581
Jap, S. D. (1999). Pie-expansion efforts: Collaboration processes in buyer-supplier relationships. Journal of Marketing Research, 36(4), 461-475. http://dx.doi.org/10.2307/3152000
Johnson, J. L.; Sohi, R. S. (2001). The influence of firm predispositions on interfirm relationship formation in business markets. International Journal of Research in Marketing, 18(4), 299-318. http://dx.doi.org/10.1016/S0167-8116(01)00042-8
Kaufmann, P. J.; Dant, R. P. (1992). The dimensions of commercial exchange. Marketing Letters, 3(2), 171-185.
Kyriakopoulos, K.; Moorman, C. (2004). Tradeoffs in marketing exploitation and exploration strategies: The overlooked role of market orientation. International Journal of Research in Marketing, 21(3), 219-240. http://dx.doi.org/10.1016/j.ijresmar.2004.01.001
Moorman, C.; Zaltman, G.; Deshpande, R. (1992). Relationships between providers and users of market research: The dynamics of trust within and between organizations. Journal of Marketing Research, 29(3), 314-328. http://dx.doi.org/10.2307/3172742
Moura, D. A.; Botter, R. C.; da Silva, A. F. (2010). Importância das dimensões custo, qualidade, flexibilidade, inovação, tempo e confiabilidade para a competitividade da atual indústria marítima brasileira. Revista de Administração, 45(1), 18-29. Narayanan, S.; Narasimhan, R.; Schoenherr, T. (2015). Assessing the contingent effects of collaboration on agility performance in buyer-supplier relationships. Journal of Operations Management, 33-34(1), 140-154. http://dx.doi.org/10.1016/j.jom.2014.11.004
Noordhoff, C. S.; Kyriakopoulos, K.; Moorman, C.; Pauwels, P. (2011). The bright side and dark side of embedded ties in business-to-business innovation. Journal of Marketing, 75(3), 34-52. http://dx.doi.org/10.1509/jmkg.75.5.34
Provan, K. G. (1993). Embeddedness, interdependence, and opportunism in organizational supplier-buyer networks. Journal of Management, 19(4), 841-856. http://dx.doi.org/10.1016/0149-2063(93)90030-Q
Reagans, R.; Mcevily, B. (2003). Network structure and knowledge transfer. Administrative Science Quarterly, 48(2), 130-141. http://dx.doi.org/10.2307/3556658
Rindfleisch, A.; Moorman, C. (2001). The acquisition and utilization of information in new product alliances: The strength-of-ties perspective. Journal of Marketing, 65(2), 1-18. http://dx.doi.org/10.1509/jmkg.65.2.1.18253
Ring, P. S.; Van de Ven, A. H. (1994). Developmental process of cooperative interorganizational relationships. Academy of Management Review, 19(1), 90-118.
Rokkan, A. I.; Heide, J. B.; Wathne, K. H. (2003). Specific investments in marketing relationships: Expropriation and bonding effects. Journal of Marketing Research, 40(2), 210-224. http://dx.doi.org/10.1509/jmkr.40.2.210.19223
Rowley, T.; Behrens, D.; Krackhardt, D. (2000). Redundant governance structures: An analysis of structural and relational embeddedness in the steel and semiconductor industries. Strategic Management Journal, 21(3), 369-386. http://dx.doi.org/10.1002/(SICI)1097-0266(200003)
Saxenian, A. L. (1996). Inside out: Regional networks and industrial adaptation in silicon valley and route 128. Cityscape: The Journal of Policy Development and Research, 2(2), 41-60.
Selnes, F.; Sallis, J. (2003). Promoting learning relationship. Journal of Marketing, 67(3), 80-95. http://dx.doi.org/10.1509/jmkg.67.3.80.18656
Sivadas, E.; Dwyer, F. R. (2000). An examination of organizational factors influencing new product success in internal and alliance-based processes. Journal of Marketing, 64(1), 31-49. http://dx.doi.org/10.1509/jmkg.64.1.31.17985
Sobel, M. E. (1982). Asymptotic confidence intervals for indirect effects in structural equation models. In: S. Leinhardt (Ed.), Sociological methodology. p. 290-312. Washington, DC: American Sociological Association.
Uzzi, B. (1996). The sources and consequences of embeddedness for the economic performance of organizations: The network effect. American Sociological Review, 61(4), 674-698.
Uzzi, B.; Lancaster, R. (2003). Relational embeddedness and learning: The case of bank loan managers and their clients. Management Science, 49(4), 383-399.
Vieira, V. A.; Monteiro, P. R. R.; Veiga, R. T. (2011). Relationship marketing in supply chain: An empirical analysis in the Brazilian service sector. Journal of Business & Industrial Marketing, 26(7), 524-531. http://dx.doi.org/10.1108/08858621111162325
Von-Hippel, E. (1986). Lead users: The source of novel product concepts. Management Science, 32(7), 791-805.
Von-Hippel, E.; Katz, A. (2002). Shifting innovation to users via toolkits. Management Science, 48(7), 821-833. http://dx.doi.org/10.1287/mnsc.48.7.821.2817
Wathne, K. H.; Heide, J. B. (2000). Opportunism in interfirm relationships: Forms, outcomes, and solutions. Journal of Marketing, 64(3), 36-51. http://dx.doi.org/10.1509/jmkg.64.4.36.18070
Williamson, O. E. (1975). Markets and hierarchies. New York: Free Press.
Williamson, O. E. (1983). Credible commitments: Using hostages to support exchange. American Economic Review, 73(2), 519-540.
Williamson, O. E. (1991). Comparative economic organization: The analysis of discrete structural alternatives. Administrative Science Quarterly, 36(2), 269-296.
