A Relação entre a Felicidade e o Desejo Por Hospitalidade Mediada pela Autoimagem do Turista e a Imagem do Seu Destino Outros Idiomas

ID:
46530
Resumo:
Essa pesquisa justifica-se pela necessidade de ampliar a teoria sobre comportamento do consumidor no turismo e a importância do aprimoramento de práticas comerciais. O principal objetivo deste estudo é analisar a relação entre a busca da felicidade na experiência turística e o desejo por hospitalidade local, mediada pela congruência entre a autoimagem do turista e a imagem do destino. Por meio de uma survey obteve-se 221 questionários respondidos. Para análise dos dados, utilizou-se abordagem quantitativa com o uso da técnica de regressão linear múltipla, e os resultados indicaram relação significativa e positiva entre a busca da felicidade na experiência turística e o desejo por hospitalidade local, mediada pela congruência da autoimagem do turista (como ele se vê) e imagem do destino turístico. A originalidade deste estudo está em identificar a autoimagem do turista e destino turístico como fatores mediadores da percepção de hospitalidade local.
Citação ABNT:
AURELIANO-SILVA, L.; OLIVEIRA, P. S. G.; ALVES, C. A. The Relationship between Happiness and the Desire for Hospitality Mediated by Tourist Self-Image and Destination Image . Revista Brasileira de Pesquisa em Turismo, v. 11, n. 3, p. 436-452, 2017.
Citação APA:
Aureliano-silva, L., Oliveira, P. S. G., & Alves, C. A. (2017). The Relationship between Happiness and the Desire for Hospitality Mediated by Tourist Self-Image and Destination Image . Revista Brasileira de Pesquisa em Turismo, 11(3), 436-452.
DOI:
http://dx.doi.org/10.7784/rbtur.v11i3.1324
Link Permanente:
http://www.spell.org.br/documentos/ver/46530/a-relacao-entre-a-felicidade-e-o-desejo-por-hospitalidade-mediada-pela-autoimagem-do-turista-e-a-imagem-do-seu-destino--/i/pt-br
Tipo de documento:
Artigo
Idioma:
Inglês
Referências:
Albano, D. (2013). Transitioning Hospitality Management into Professional Studies Within a Liberal Arts Perspective. Consortium Journal of Hospitality & Tourism, 18(2), 1-16.

Alhelalat, J. A. (2015). Consumer Behaviour Analysis of Hospitality Students’ Evaluation and Satisfaction with Their Universities. Tourism & Hospitality Management, 21(2), 127-143.

Awadzi-Calloway, J.;- Awadzi, C.;- Awadzi, W. (2016). The Role of Human Resource Specialists in Motivation, Training and Engagement in the Hospitality Industry. Consortium Journal of Hospitality & Tourism, 20(2), 32-37.

Bareham, J. (2004). Understanding the Hospitality Consumer. International Journal of Hospitality Management, 23(1), 95-97. https://doi.org/10.1016/S0278-4319(03)00068-9

Ben-Ur, J.; Mai, E. (Shirley).; Yang, J. (2015). Hedonic Consumption in Virtual Reality. Journal of Internet Commerce, 14(3), 406-423. https://doi.org/10.1080/15332861.2015.1081792

Bethmann, C. (2017). “Getting milk from the chicken”: Hospitality and hospitableness in Bulgaria’s mass tourism resorts. Hospitality & Society, 7(1), 19-41 https://doi.org/10.1386/hosp.7.1.19_1

Bojanowska, A.; Zalewska, A. (2016). Lay Understanding of Happiness and the Experience of Well-Being: Are Some Conceptions of Happiness More Beneficial than Others? Journal of Happiness Studies, 17(2), 793-815. https://doi.org/10.1007/s10902-015-9620-1

Carvalho, P D da C.; Salazar, A. M. P. L. V. B. K.; Neves, J M de O. (2011). A Imagem Percebida E O Perfil Do Turista De Um Destino Turístico Cultural: O Caso Do Alto Douro Vinhateiro, Património Da Humanidade. FCHS (DCEC) - Artigos em Atas de Conferências Internacionais, 18.

Chand, M. (2016). Building and Educating Tomorrow’s Manpower for Tourism and Hospitality Industry. International Journal of Hospitality & Tourism Systems, 9(1), 53-57.

Chen, M. H. (2015). Driving factors of the hospitality industry cycle. Current Issues in Tourism, 18(4), 315-327. https://doi.org/10.1080/13683500.2013.854752

Choi, S. M.; Rifon, N. J. (2012). It Is a Match: The Impact of Congruence between Celebrity Image and Consumer Ideal Self on Endorsement Effectiveness. Psychology and Marketing, 29(9), 639-650. https://doi.org/10.1002/mar.20550

Coffey, J.; Warren, M.; Gottfried, A. (2015). Does Infant Happiness Forecast Adult Life Satisfaction?Examining Subjective Well-Being in the First Quarter Century of Life. Journal of Happiness Studies, 16(6), 1401-1421. https://doi.org/10.1007/s10902-014-9556-x

DeLeire, T.; Kalil, A. (2010). Does consumption buy happiness?Evidence from the United States. International Review of Economics, 57(2), 163-176. https://doi.org/10.1007/s12232010-0093-6

Espinoza, Francine; Nique, Walter. Experiências emocionais em situações de consumo de produtos: evidências e proposições de pesquisa. In: ENANPAD, 2003. Atibaia (SP). Anais… Atibaia: ANPAD, 2003.

Femenía Millet, O. (2011). La imagen de un destino turístico como herramienta de marketing. Eumed.Net, 122.

Filep, S.; Bereded-Samuel, E. (2012). Holidays against depression?An Ethiopian Australian initiative. Current Issues in Tourism, 15(3), 281-285. https://doi.org/10.1080/13683500.2011.594161

García, R. C. P.; Morales, L. M.; Gonzalez, Y. D. (2007). La imagen del destino y el comportamiento de compra del turista. Teoría y Praxis, n. 3, 89-102.

Gomes, R. D. S. D.; Pinto, H. E. dos R. S. da C.; Almeida, C. M. B. R. de. (2017). Second home tourism in the Algarve - The perception of public managers. Revista Brasileira de Pesquisa Em Turismo, 11(2), 197. https://doi.org/10.7784/rbtur.v11i2.1246

Gouveia, D. (2013). Perfil e Motivação dos turistas praticantes de Surf na escolha do destino Algarve. Statewide Agricultural Land Use Baseline 2015, 1. https://doi.org/10.1017/CBO9781107415324.004

Gupta, S. K.; Sharma, N. (2016). Evaluation of Guest Satisfaction about Hospitality Services: A Case of Accommodation Units in Nainital, Uttarakhand. International Journal of Hospitality & Tourism Systems, 9(2), 47-55.

Hair, J. F.; Black, W. C.; Babin, B. J.; Anderson, R. E. (2010). Multivariate Data Analysis. Vectors. https://doi.org/10.1016/j.ijpharm.2011.02.019

Hatfield, E.; Cacioppo, J.; Rapson, R. (1994). Emotional contagion. Current Directions in Psychological Science. https://doi.org/10.1086/322897

Hemmington, N. (2007). From Service to Experience: Understanding and Defining the Hospitality Business. The Service Industries Journal, 27(6), 747-755. https://doi.org/10.1080/02642060701453221

Hemmington, N.; Gibbons, A. (2017). “Pas d”hospitalité’: Derrida and the study of hospitality in higher education. Hospitality & Society, 7(2), 115-131. https://doi.org/10.1386/hosp.7.2.115_1

Hemzo, M. A.; Augusto, J. F. (2010). Gastronomia de Luxo - Entendendo as motivações de consumo. In XXXIV Encontro da Anpad. p. 17.

Hirschman, E. C.; Holbrook, M. B. (1982). Hedonic Consumption: Emerging Concepts, Methods and Propositions. Journal of Marketing, 46(3), 92. https://doi.org/10.2307/1251707

Hofmann, W.; Luhmann, M.; Fisher, R. R.; Vohs, K. D.;- Baumeister, R. F. (2014). Yes, but are they happy?Effects of trait self-control on affective well-being and life satisfaction. Journal Of Personality, 82(4), 265-277. https://doi.org/10.1111/jopy.12050

Hornsby, G. D.; Scott-Halsell, S. A. (2015). Minorities in Hospitality Management: The State of Diversity in Hospitality Education. Journal of Hospitality & Tourism Education, 27(3), 102- 111. https://doi.org/10.1080/10963758.2015.1064316

Hosany, S.; Martin, D. (2012). Self-image congruence in consumer behavior. Journal of Business Research, 65(5), 685-691. https://doi.org/10.1016/j.jbusres.2011.03.015

Kaliterna-Lipovčan, L.; Brajša-Žganec, A.; Poljanec-Borić, S. (2014). What Is Good for Tourists Should Be Good for Residents Too: The Relationship Between the Quality of the Touristic Offer and Subjective Well-Being of Residents. Tourism Analysis, 19(6), 719-730. https://doi.org/10.3727/108354214X1414684667 9448

Kamins, M. A.; Gupta, K. (1994). Congruence between spokesperson and product type: A matchup hypothesis perspective. Psychology & Marketing, 11(6), 569-586. https://doi.org/10.1002/mar.4220110605

Kant, I. (2016). Crítica da Razão Prática. 1 ed. Martin Claret.

Khamrang, L. (2013). Modernisation, Globalisation and Development in Bhutan: Tourism as a Catalyst. Journal of Management & Public Policy, 5(1), 5-11.

King, C. A. (1995). What is hospitality? International Journal of Hospitality Management, 14(3-4), 219-234. https://doi.org/10.1016/02784319(95)00045-3

Lacher, K. T. (1989). Hedonic Consumption: Music as a Product. Advances in Consumer Research, 16(1), 367-373.

Lashley, C. (2015). Hospitalidade e hospitabilidade. Revista Hospitalidade, p. 70-92.

Loubser, R.; Steenekamp, C. (2017). Democracy, well-being, and happiness: A 10-nation study. Journal of Public Affairs, 17(1-2), 16-46. https://doi.org/10.1002/pa.1646

Luo, Z.; Marnburg, E.; Øgaard, T.; Larsen, S. (2013). Antecedents for Employee Helping Behavior in the Hospitality Industry. Journal of China Tourism Research, 9(4), 395-412. https://doi.org/10.1080/19388160.2013.839411.

Lynch, P.; Molz, J. G.; Mcintosh, A.; Lugosi, P.; Lashley, C. (2011). Theorizing hospitality. Hospitality & Society. https://doi.org/10.1386/hosp.1.1.3_2

Meisenberg, G.; Woodley, M. (2015). Gender Differences in Subjective Well-Being and Their Relationships with Gender Equality. Journal of Happiness Studies, 16(6), 1539-1555. https://doi.org/10.1007/s10902-014-9577-5

Menezes, P. D. L. de. (2010). Gestão estratégica da imagem: estudo de caso do destino turístico João Pessoa. In SeminTUR Saberes e fazeres no turismo: interfaces. Vol. VI Seminár, p. 13.

Meyers-Levy, J.; Tybout, A. M. (1989). Schema congruity as a basis for product evaluation. Journal of Consumer Research, 16(1), 39- 54. https://doi.org/10.1086/647521

Mooney, S. (2016). Wasted youth in the hospitality industry: Older workers’ perceptions and misperceptions about younger workers. Hospitality & Society, 6(1), 9-30. https://doi.org/10.1386/hosp.6.1.9_1

Munasinghe, S.; Hemmington, N.; Schänzel, H.; Poulston, J.; Fernando, T. (2017). Hospitality: Ideologies, characteristics and conditionality in Theravada Buddhism and Western philosophy. Hospitality & Society, 7(2), 157-180. https://doi.org/10.1386/hosp.7.2.157_1

Nailon, P. (1982). Theory in hospitality management. International Journal of Hospitality Management, 1(3), 135-143. https://doi.org/10.1016/0278-4319(82)90002-0

Nawijn, J. (2010). The holiday happiness curve: a preliminary investigation into mood during a holiday abroad. International Journal of Tourism Research, 12(3), 281-290.

Nawijn, J. (2011). Happiness Through Vacationing: Just a Temporary Boost or Long-Term Benefits? Journal of Happiness Studies, 12(4), 651- 665. https://doi.org/10.1007/s10902-010-9221-y

Nawijn, J.; Peeters, P. M. (2010). Travelling “green”: is tourists’ happiness at stake? Current Issues in Tourism, 13(4), 381-392. https://doi.org/10.1080/13683500903215016

Neeley, C. R.; Sam Min, K.; Kennett‐Hensel, P. A. (2010). Contingent consumer decision making in the wine industry: the role of hedonic orientation. Journal of Consumer Marketing, 27(4), 324-335. https://doi.org/10.1108/07363761011052369

Nicolao, L. (2010). Happiness, consumption and hedonic adaptation. Dissertation Abstracts International Section A: Humanities and Social Sciences.

Nunkoo, R.; Gursoy, D.; Ramkissoon, H. (2013). Developments in Hospitality Marketing and Management: Social Network Analysis and Research Themes. Journal of Hospitality Marketing & Management, 22(3), 269-288. https://doi.org/10.1080/19368623.2013.753814

Poulston, J. (2015). Expressive labour and the gift of hospitality. Hospitality & Society, 5(2/3), 145-165.https://doi.org/10.1386/hosp.5.23.145_1

Rubio Gil, M. A. (1996). Producto turistico: marco conceptual y nuevos patrones de consumo. Estudios sobre consumo, (37), 45-52.

Samkange, F.; Dingani, S. (2013). Beyond the glass ceiling: a gendered and cultural hospitality management discourse on the advancement of women based on integrated research paradigms.Para além do tecto de vidro: um discurso da gestão hoteleira centrado no género e na cultura sobre o avanço das mulheres com base em paradigmas integrados de investigação. ;- 9(1), 20-27.

Sangode, P. B. (2016). A Study of Customer Perception of the Service Quality Parameters of Hotels in Nagpur Region. IUP Journal of Operations Management, 15(3), 38-45.

Sisson, L. G.; Adams, A. R. (2013). Essential Hospitality Management Competencies: The Importance of Soft Skills. Journal of Hospitality & Tourism Education, 25(3), 131-145. https://doi.org/10.1080/10963758.2013.826975

Spruk, R.; Kešeljević, A. (2016). Institutional Origins of Subjective Well-Being: Estimating the Effects of Economic Freedom on National Happiness. Journal of Happiness Studies, 17(2), 659-712. https://doi.org/10.1007/s10902-0159616-x

Williamson, D. (2017). Too close to servility?Why is hospitality in New Zealand still a “Cinderella” industry? Hospitality & Society, 7(2), 203-209. https://doi.org/10.1386/hosp.7.2.203_7

Witt, R. E.; Bruce, G. D. (1972). Group Influence and Brand Choice Congruence. Source Journal of Marketing Research Journal of Marketing Research This content downloaded from, 911110(164), 440-443. https://doi.org/10.2307/3149312

Yampey, N. (1980). The concept of happiness. Acta psiquiátrica y psicológica de América latina, 26(4), 308-17. https://doi.org/10.1007/97894-009-6432-7

Yang, C.; Srinivasan, P. (2016). Life Satisfaction and the Pursuit of Happiness on Twitter. PLoS ONE, 11(3), 1-30. https://doi.org/10.1371/journal.pone.0150881

Yap, M. H. T.; Ineson, E. M.; Tang, C. M. F.; Fong, L. H. N. (2015). Chinese Hospitality Students’ Perceptions of Diversity Management. Journal of Hospitality & Tourism Education, 27(2), 60-68. https://doi.org/10.1080/10963758.2015.1033100

Yap, M. H. T.; Jung, T. H.; Kisseleff, J. (2015). Educators’ Perspectives of eLearning in Swiss Private Hospitality Institutions. Journal of Hospitality & Tourism Education, 27(4), 180-187. https://doi.org/10.1080/10963758.2015.1089509

Zucco, F. D.; Quadros, C. M. B. de; Schmitt, J. R.; Fiuza, T. F. (2017). Imagem e identidade turísticas relacionadas às práticas e bens culturais percebidas pelos residentes: perspectivas a partir da cidade de Blumenau, Santa Catarina, Brasil. Revista Brasileira de Pesquisa em Turismo, 11(2), 320. https://doi.org/10.7784/rbtur.v11i2.1309

Ahn, T.; Ekinci, Y.; Li, G. (2013). Selfcongruence, functional congruence, and destination choice. Journal of Business Research, 66(6), 719-723. https://doi.org/10.1016/j.jbusres.2011.09.009