Editorial

ID: 34267

Authors: Nadi Helena Presser, Eli Lopes da Silva.

Source: NAVUS - Revista de Gestão e Tecnologia, v. 5, n. 1, p. 5-5, January-March, 2015. 1 page(s).

Document type: Editorial (Portuguese)

Audit of innovation management in banking: the case of BANESE abstract

ID: 34268

Authors: Joaquim Braga Junior, Carlos Alberto da Silva e Cunha, Débora Eleonora Pereira da Silva.

Source: NAVUS - Revista de Gestão e Tecnologia, v. 5, n. 1, p. 6-21, January-March, 2015. 16 page(s).

Keyword: Audit , Innovation , Management

Document type: Article (Portuguese) Show Abstract

Innovation management has taken on an important role in current business environment as a means of making profit, achieving process efficiency and structural flexibility, which are important for the competitiveness of the organization and consolidation in the market aspects. The intent of this theoretical and empirical study is to analyze the process of innovation management in banks, taking the Bank of Sergipe state (BANESE) as object, and using as an analysis tool an internal audit of innovation, according to the model proposed by Tidd, Bessant and Pavitt (2008), which is based on five dimensions: strategy, processes, innovative organization, relationships and learning, with the result presented in the form of radar chart. After applying questionnaires with the managers of Banese departments involved with innovation, the responses were analyzed and graded according to the proposed model. Then, weaknesses were identified and suggestions for improvement were made. The result of this research pointed to the lack dissemination of the culture of innovation focusing on customer and competitiveness.The research also verified the need for convergence of innovation actions and the company’s strategic plan as well as the need for measuring the results of innovative projects which should be prioritized, with interaction between departmental units and external agents fostering innovation.

Knowledge management methods and techniques applied to improve intellectual capital management in a business association: “ACIJS”

ID: 34269

Authors: Julio Graeff Erpen, Guillermo Antonio Dávila Calle, Emilio da Silva Neto, Neri dos Santos.

Source: NAVUS - Revista de Gestão e Tecnologia, v. 5, n. 1, p. 22-35, January-March, 2015. 14 page(s).

Keyword: Intellectual capital , Knowledge Management , Techniques , Tools

Document type: Article (Portuguese) Show Abstract

The importance of knowledge, demonstrated over the centuries, is fundamental to the economic, social and environmental performance of any organization. Improving the identification, creation, storing, dissemination and application of knowledge is essential to develop and improve organizational processes towards sustainable development, where Intellectual Capital is essential. The objective of this research was to characterize and analyze the methods and techniques of Knowledge Management in two nuclei of the Commercial and Industrial Association of Jaraguá do Sul (ACIJS). The sample included ten companies accounting for 25% of the active participants of the sector nuclei: the Corporate Sustainability Management Nucleus and Management and Quality Nucleus. Questionnaires created by the Asian Productive organization (APO- 2010) were applied to representatives of the two sectors. Responses characterized the current situation and the desired situation, graded in a scale from zero to four. They showed that a significant number of methods and techniques for knowledge management have already been implemented and that, when properly applied, these techniques and methods account for an adequate management of intelectual capital. The main methods and techniques applied were peer assistance, technical visits to companies, tours and attendance to fairs, elabboration of a guide to replicate practices, refund of expenses, eletronic communcation: e-mail - chats . Two tools were evaluated as having great importance within the organization. They were: informal meetings and refund of expenses. Twenty tools and techniques were listed as a desired situation for wide application in companies.

Fostering innovation in micro and small enterprises: assessment of companies from Bahia State on FAPESB’s economic subvention calls for proposals

ID: 34270

Authors: Fabiana Carneiro Silva de Holanda, Ticiana Grecco Zanon Moura, Alzir Antonio Mahl.

Source: NAVUS - Revista de Gestão e Tecnologia, v. 5, n. 1, p. 36-50, January-March, 2015. 15 page(s).

Keyword: Economic subvention , Innovation management , Small and medium enterprise

Document type: Article (Portuguese) Show Abstract

The objective of this study was to identify the main difficulties and opportunities experienced by enterprises that have applied to the Fundação de Amparo à Pesquisa do Estado da Bahia’s (FAPESB) Economic Subvention calls for proposals. In order to achieve the objectives, we interviewed companies that have received grants through the FAPESB’s calls for proposals 001/2008, 017/2008, 008/2010 and 023/2010,and we have also made an analysis of these calls. The main difficulties reported by the enterprises interviewed were excessive bureaucracy, the requirement of counterpart and delays in the deadlines of FAPESB, especially regarding the transfer of funds. The enterprises pointed out as opportunities the development of new research projects, the increase of the competitive potential, the reaching of new markets and the strengthening of their brands. The main identified threat was the possibility of inadequacy of the calls for proposals to the particular reality presented by micro and small enterprises (SME) in Bahia. It is expected that this research can provide subsidies and contributions to the development and strengthening of public policies aimed at the development of SME, especially in achieving public support for innovation.

Quality strategic management for companies producing organic food: guidelines for the expansion of consumption

ID: 34271

Authors: Cristiane Alves Anacleto, Edson Pacheco Paladini.

Source: NAVUS - Revista de Gestão e Tecnologia, v. 5, n. 1, p. 51-64, January-March, 2015. 14 page(s).

Keyword: Consumption , Market , Organic food , Strategic quality management

Document type: Article (Portuguese) Show Abstract

Inserted in the usual context of the consumer market, food products adopt innovative strategies to gain strategic positions. Moreover, the consumption products considered healthy has grown worldwide. Organic food has been increasingly demanded in the Brazilian market and other parts of the world. There is a process which can be considered as a differential for the consumption of these products, and therefore ensures its quality: the certification. This study proposes a specific guideline for producers of organic food with focus on strategic quality management. It is based on data collected from an exploratory analysis of benefits (internal and external) which Brazilian companies producing certified organic foods may have. For this purpose a survey research was carried out. The first conclusion of this study is that certification is useful and relevant to companies producing organic food. However, it seems not to be enough to present these companies with a strategic project for consistent performance in the market. This may be so because the model of certification most often gives priority to Conformation Quality without more carefully focusing on Project Quality. Thus, the proposed practice is to prioritize the relations between companies producing organic food and the market they intend to supply. The proposal must take into account relevant characteristics of the sector.

A descriptive analysis of the profile of Individual Microentrepreneurs (MEIS) from Santa Catarina

ID: 34272

Authors: Gustavo Behling, Christiane Mendes Drozdek Pereira, Everton Cordeiro Mazzoleni, Sheila Schilickman Baccin, Fernando Cesar Lenzi.

Source: NAVUS - Revista de Gestão e Tecnologia, v. 5, n. 1, p. 65-78, January-March, 2015. 14 page(s).

Keyword: 128/2008 , Entrepreneurship , Individual Microentrepreneur , Supplementary Law No

Document type: Article (Portuguese) Show Abstract

Given the growth of the representativeness of small informal self-employed workers in the Brazilian economy and the consequent concern in the development of public policies that encourage the formalization of business starters, the current study, descriptive in nature, seeks to explore and portray Santa Catarina´s individual microentrepreneurs and compare them with national data. We used the basis of secondary data available on the Portal of Entrepreneurs, website created by the Brazilian government to keep the records of entrepreneurs. The study points to the activities most commonly undertaken by MEIs and supplies information such as age, gender and field of action of entrepreneurs. It also presents the evolution of records of Individual Micro-entrepreneurs in the state, comparing them to the number of companies incorporated in other modalities, demonstrating that the number of MEIs has grown in relation to other categories of businesses. The results demonstrate the wide acceptance of the Individual Microentrepreneur Law by the informal self-employed entrepreneurs who seem to have identified in it a good opportunity to regularize their business activities and join the formal economy.

Comparison of methods for assessment of companies

ID: 34273

Authors: Darci Schnorrenberger, Mateus Gundlach Ambros, Valdirene Gasparetto, Rogério João Lunkes.

Source: NAVUS - Revista de Gestão e Tecnologia, v. 5, n. 1, p. 79-92, January-March, 2015. 14 page(s).

Keyword: Book Value , Business Valuation , Discounted Cash Flow

Document type: Article (Portuguese) Show Abstract

The objective of this paper is to identify and analyze comparatively the most often used models of valuation to calculate the fair market value of a business. Corporate reorganizations have become common in recent decades, often resulting in redifining part or the whole value of ventures. For such negotiations to be possible it is necessary to identify the fair value of the parties involved. There are many business valuation models and among these is the book value based on the balance sheet and discounted cash flow. This research is based on literature search to identify the most commonly used models and explain the concepts covered in the process. Documentary research is also used to obtain the necessary data for analysis and application of valuation models in a real situation and the completed sales transaction.This enabled the comparasion of the results with the trading value. The results show significant differences between the results of the model applied for company valuation and the sales value accepted by the market, although literature indicates that the final value of the company does not depend on the model chosen to establish its worth.

An analysis of determining items in the remuneartion policy in the food packing area

ID: 34274

Authors: Silvana Silva Vieira Tambosi, Leila Chaves Cunha, Jandir Tambosi Junior, Nelson Hein.

Source: NAVUS - Revista de Gestão e Tecnologia, v. 5, n. 1, p. 93-102, January-March, 2015. 10 page(s).

Keyword: Human resources , Payment policy , Profile of employees

Document type: Article (Portuguese) Show Abstract

The objective of this research was to verify whether the information of the profile of the employee influences the remuneration policy in a Brazilian company in the area of meat packing. The methodology adopted was the quantitative approach making use of the descriptive technique. Data analysis applied linear regression statistics. The population consisted of 6.954 collaborators of a meat packing plant in Brazil which has branches in the Mid-West, Northeast, Southwest and South of the country. Data was obtained through the command Structured Query Language (SQL) in the database of the company´s human resource department. The objective was achieved.The information of the employee´s profile has influence in the remuneration policy of the Brazilian meat packing company. The region where the plant is located is the variable that influences most.

Intellectual capital in public administration: the case method Intellectus

ID: 34275

Authors: Marco Antonio Harms Dias, Alexandre Avila Lerípio, Gregório Rados Varvakis, Caroline Rodrigues Vaz.

Source: NAVUS - Revista de Gestão e Tecnologia, v. 5, n. 1, p. 103-112, January-March, 2015. 10 page(s).

Keyword: Intellectual Capital , Intellectus , Public management

Document type: Article (Spanish) Show Abstract

This article aims to verify the cohesion of intellectual capital and governance issues through the perceptions of public managers about specific terminologies related to intellectual capital. This research has used as a base a model called Intellectus, in which a research with public managers was carried out by participants of a Master´s Degree program in management of public policies. The results demonstrate the feasibility of its implementation and the possibility for the proposed model to become the basis for further generalizations. Respondents had few doubts and managed to place their perceptions in a qualitative scale. The option for an analysis based on arithmetic average occurred due to the ease of interpretation by those who applied the model and used the resulting information to promote further research and applications.

The importance of organizational knowledge for the innovation process in business model

ID: 34276

Authors: Heron Jader Trierveiler, Denilson Sell, Roberto Carlos dos Santos Pacheco.

Source: NAVUS - Revista de Gestão e Tecnologia, v. 5, n. 1, p. 113-126, January-March, 2015. 14 page(s).

Keyword: business model , innovation , knowledge , knowledge management , knowledge repository

Document type: Article (Portuguese) Show Abstract

This research explores the relation between organizational knowledge and innovation in the business model. More precisely, it suggests that organizations which decide to innovate in their business models can benefit in the process if they take into account the knowledge they store in their repositories as a source for the innovation process. A bibliometric mapping allowed the authors to identify most relevant articles dealing with the two main themes of the research. As a result of the analysis of these articles the authors listed and presented in detail six factors that potentialize the chances for sucess in the innovation process of the business model. It was not a coincidence that five amongst these factors relate to organizational knowledge.

A study on the importance assigned by investors to the use of mathematical models in home broker practices

ID: 34277

Authors: André Andrade Longaray, Raphael Miller Figueiredo, Paulo Roberto Munhoz.

Source: NAVUS - Revista de Gestão e Tecnologia, v. 5, n. 1, p. 127-139, January-March, 2015. 13 page(s).

Keyword: Home broker , Investment decisions , Mathematical models

Document type: Article (Portuguese) Show Abstract

This paper proposes the examination of the degree of importance assigned by small investors involved in home broker modality in what concerns the use of mathematical models in the process of choosing their investments. The research is characterized as an exploratory study with literature and field review. Data was collected through the use of questionnaires, which was then submitted to descriptive, statistical and inferential analysis. Based on the analysis of the sample, the study comments on the use of charts and reports derived from mathematical models, regarding the investor´s criteria for selecting the brokerage to the detriment of the functionality and simulation tools offered by the electronic portal. In addition, it identifies the importance given by respondents to international political factors, Brazilian domestic politics, and the quote of international currency.