Estrutura organizacional das empresas vinculadas à incubadora de base tecnológica da universidade de fortaleza: uma análise sob a perspectiva de mintzbergum estudo de caso no Grupo Zema

ID: 33893

Authors: Sarah Mesquita Lima, Jôsanny Lopes de Macêdo, Augusto Cézar de Aquino Cabral, Ricardo Fialho Colares.

Source: REGE - Revista de Gestão, v. 21, n. 3, p. 305-324, July-September, 2014. 20 page(s).

Keyword: Incubator , Inovation , Organizational Configurations

Document type: Article (Portuguese) Show Abstract

This study is meant to examine whether the predominant structural configuration of companies linked to Based Technology Incubator at the University of Fortaleza is bound their skills. To reach the proposed aim we carried out a descriptive and qualitative research, with multiple case studies. Data were collected through document analysis, interview with the coordinator of the UNIFOR Space Business Development of Technology (EDETEC) and application of self-administered questionnaires in related companies EDETEC / UNIFOR. The results indicated the predominance of Professional Bureaucracy settings, Simple Structure, and Adhocracy, with the latter two being directly linked to entrepreneurial and innovative skills.

Avaliação da maturidade de gestão de quatro Unidades de Proteção Integral Estaduais do Tocantins

ID: 33894

Authors: Warley Carlos Rodrigues.

Source: REGE - Revista de Gestão, v. 21, n. 3, p. 325-342, July-September, 2014. 18 page(s).

Document type: Article (Portuguese)

Growth and structure of firms: the formation of conglomerates in the Brazilian electric sector

ID: 33895

Authors: André Luís da Silva Leite, Nivalde José de Castro.

Source: REGE - Revista de Gestão, v. 21, n. 3, p. 343-359, July-September, 2014. 17 page(s).

Keyword: Conglomerates , Electricity Sector , Firm Growth , Transaction Costs

Document type: Article (Portuguese) Show Abstract

The Brazilian electric sector has, in the last decade, faced two significant institutional reforms. The first one, in 1996, aimed to introduce competition in the generation sector, and created a marketing sector, in addition to increasing participation of private capital, through privatization. The second, in 2004, attempted to correct the mistakes of the first one, that culminated in the rationing in 2001, and increased State participation in the sector. At the same time, it is possible to notice that, in recent years, many large companies have been structured as Conglomerates. Thus, the purpose of this paper is to analyze the growth and structuring process of companies in the Brazilian electric sector. This is a theoretical and empirical work, with primary and secondary data. Primary data were obtained from semi-structured interviews with seven stakeholders occupying strategic positions in many organizations of the sector and in institutions directly linked to it. Due to the subjective characteristics of the data, the method of analysis is interpretative. The paper shows that in the analyzed firms, growth movement is of defensive nature, due to the current governance structure. In this sense, firms undertake vertical integration through contracts with firms of the same conglomerate. Overall, the growth inducers are external, especially the governance structure of the electricity sector. The main contribution of the paper is to show that the institutional environment is an important inducer of growth of companies.

Decision process analysis for ethanol storage expansion in the Santos port: a case study

ID: 33896

Authors: José Petraglia, Abraham Yu, Paulo Trombonide S. Nascimento, Ana Maria Gati Wechsler.

Source: REGE - Revista de Gestão, v. 21, n. 3, p. 361-377, July-September, 2014. 17 page(s).

Keyword: Decision-making Analysis , Ethanol , Logistics , Modeling Tools

Document type: Article (Portuguese) Show Abstract

This paper analyzes the investment decision to expand ethanol storage in a time of uncertainty about the product exports. The main purpose is to analyze the decision-making process in a recent storage expansion performed in a marine terminal in the port of Santos. We tried to identify the decisions and goals of the organization, the alternatives found, the uncertainties and the risks, the process of choosing the best alternative and which problem solving modeling tools the company used. Brazil is a major producer of high quality ethanol producers in the world, the Brazilian product is a strong competitor to serve the global market and the quality of port logistics infrastructure has a significant impact on exports, which makes the decisionmaking process to be very relevant. Thus, the article seeks to deepen the theoretical justification, associated with a research performed in a company related to this industry. The analytical model of the study is based on bibliographic research and case studies. The study is a critical analysis of the decision-making process used in this case, exploring assessed alternatives and possible reasons for such referral. In addition, it evaluates the tools that could have made the process more effective and comprehensive.

Culture and Hofstede (1980) in international business studies: a bibliometric study in top management journals

ID: 33897

Authors: Manuel Portugal Ferreira, Fernando Antônio Ribeiro Serra, Cláudia Safia Frias Pinto.

Source: REGE - Revista de Gestão, v. 21, n. 3, p. 379-399, July-September, 2014. 21 page(s).

Keyword: Bibliometric Study , Culture , Hofstede , International Business Research , Review

Document type: Article (English) Show Abstract

How countries differ in their fundamental cultural traits and how these differences impact firms and businesses has been a recurring topic in international business research. Geert Hofstede’s (1980) work on culture and the cultural dimensions has had high impact on research carried out in international business studies and has been used in a wider array of business/management disciplines to delve into a large variety of phenomena. In this study, we conduct a bibliometric analysis of the articles published in eight top ranked business journals that quoted Hofstede’s work, over a period of thirty years. Hofstede’s work is used as a key marker for culture. In a sample of 655 articles, we conducted citation and co-citation analyses to better understand the ties binding scholars, theories and ideas. Moreover, a longitudinal analysis of both co-citation and research topics allow us to observe and better understand how much does Hofstede – and culture – matter in international business studies and how research emphasis has changed over time. For instance, we noted how the emphasis of research has shifted from methodological concerns to help explaining, contextualizing why firms made the choices they did, and how operations ought to be managed. We discuss broadly the results, pointing some implications, especially for theory and scholars.

Stress at work: a challenge for managers of Brazilian organizations

ID: 33898

Authors: Luciano Zille Pereira, Clarissa Daguer Braga, Antônio Luiz Marques.

Source: REGE - Revista de Gestão, v. 21, n. 3, p. 401-413, July-September, 2014. 13 page(s).

Keyword: Brazilian Organizations , Job Stress , Manager , Managerial Function , Occupational Stress , Officer

Document type: Article (Portuguese) Show Abstract

The corporate world is undergoing changes all the time, making room for a corporate culture in which people work for longer hours and harder to achieve professional and personal success. In this organizational reality, the topic Occupational Stress gains even greater importance and proportions than in previous periods. Considering this context, the aim of this study was to identify stress levels, the main sources of excessive stress at work and impact indicators of the consequences of these factors in the productivity of managers who work in private organizations in the state of Minas Gerais. This study, characterized as descriptive, through a survey, points out that, of the 637 surveyed managers, 75,7% presented Occupational Stress symptoms at levels ranging from mild to moderate and intense. The tension sources at work more strongly correlated with stress were to have a day full of assumed work commitments, with little or no free time, and not being able to turn off from the contexts related to work, even outside them. Regarding the impact indicators on productivity of these professionals, the most important were: difficulty of remembering recent events related to work that were previously easily remembered, difficulty in decisionmaking and escaping from job responsibilities, which were previously undertaken in a natural way.

The mobbing construct in student-teacher relationship from the perspective of university professors

ID: 33899

Authors: Roberto Brasileiro Paixão, Daniel Reis Armond de Melo, Jader Cristiano de Souza Silva, Jorge Santos Néris.

Source: REGE - Revista de Gestão, v. 21, n. 3, p. 415-432, July-September, 2014. 18 page(s).

Keyword: Collective Subject Discourse , Higher Education , Mobbing , Student-Professor-Relationship

Document type: Article (Portuguese) Show Abstract

The general purpose of this paper is to contribute to a better understanding of the construct mobbing in professor-student relationship. This concept, of general nature, leads to the question of how this construct is understood by university professors who experience it in their working practices. In order to answer the question, 42 interviews were conducted with university professors. The collected data were tabulated and organized through the methodology of the Collective Subject Discourse (CSD). The results indicate six Collective Subject Discourses, whose key ideas are: embarrassment to the teacher, pressure to obtain benefits, disrespectfulness, recurring defamatory behavior, obstacles to the purpose of teaching and threat to moral and physical integrity. The deepening of the understanding of mobbing in the student-professor relationship is important because it contributes to an increased awareness and reflection on destructive behaviors that are no longer acceptable in the evolutionary stage of modern society and that, above all, still occur in a social group where the purpose is to educate socially responsible citizens and of morally integrity.

The university students perception regarding their relationship with mobile operating companies

ID: 33900

Authors: Eduardo Boti Abbade.

Source: REGE - Revista de Gestão, v. 21, n. 3, p. 433-448, July-September, 2014. 16 page(s).

Keyword: Loyalty , Partial Least Squares , Relationship Marketing , Relationship Termination Cost , Trust

Document type: Article (Portuguese) Show Abstract

Nowadays, relationship with customers presents a strategic level that can generate sustainable competitive advantages for companies. Given the strong competitive environment, mobile operating companies increasingly seek relationships with their costumers that can lead them to sustainable competitive advantages. Thus, the purpose of this study is to identify the nature of the existing relations between the dimensions of relationship marketing in the view of university students regarding their mobile operating companies. The analyzed dimensions were trust, satisfaction, relationship termination cost and loyalty. A survey was conducted with 262 students from a higher education institute from Santa Maria/RS. The relationships between the dimensions were evaluated through SEM estimated by partial least squares (PLS). The results suggest that trust in efficiency and satisfaction have a positive impact on the loyalty level of mobile operating companies’ customers. On the other hand, the cost of termination of the relationship affects in a negative way the loyalty level of mobile operating companies’ customers. This fact demonstrates that customers become more loyal to operating companies who leave them “free” to switch mobile operator when they see fit. It was also observed that trust in negotiation and in efficiency have a positive impact on the relationship termination cost.