Editorial

ID: 17185

Authors: Clóvis L. Machado-da-Silva.

Source: Revista de Administração Contemporânea, v. 5, n. 1, p. 1-1, January-April, 2001. 1 page(s).

Document type: Editorial (Portuguese)

Avaliação e seleção de fundos de investimento: um enfoque sobre múltiplos atributos

ID: 17186

Authors: Paulo Sérgio Ceretta, Newton C. A. da Costa Jr..

Source: Revista de Administração Contemporânea, v. 5, n. 1, p. 7-22, January-April, 2001. 16 page(s).

Keyword: data envelopment analysis , mutual fund , utility function

Document type: Article (Portuguese) Show Abstract

This work investigates mutual fund performance through data envelopment analysis. The data envelopment analysis has shown to be a powerful tool in the evaluation of investment performance when investor's expected utility function contains multiple attributes. Besides the traditional attributes risk and return calculated over a certain time interval, data envelopment analysis can incorporate other attributes to the investor such as expenses, capital constraints, and even the attributes risk and return calculated over different time periods. We analyzed 106 funds in the period of December 1997 to November 1999. The results identified seven dominant funds which were confronted with the less efficient ones in terms of attributes and weighted differences. We made also a comparison with the results using the Sharpe Ratio. It is worthwhile mentioning that the main objective of this paper is not to prescribe an alternative technique for the mean-variance optimization, but to describe a new application of data envelopment analysis.

Evolução do ambiente competitivo da indústria de petróleo Argentina

ID: 17187

Authors: Maria Alice Ferreira Deschamps Cavalcanti, Jorge Ferreira da Silva, Jorge Manoel Teixeira Carneiro.

Source: Revista de Administração Contemporânea, v. 5, n. 1, p. 23-41, January-April, 2001. 19 page(s).

Keyword: competitive environment , competitive strategies , deregulation , oil industry , performance

Document type: Article (Portuguese) Show Abstract

Through the methodology of cases studies, this article analyses: the evolution of the Argentinean oil industry from 1988 to 1996 resulting basically from deregulation started in 1990; the strategic repositioning of Yacimentos Petrolíferos Fiscales and its performance before and after privatization held in 1993. We show that the five competitive forces (Porter, 1980) changed from low to medium level resulting in a competitive environment more hostile. The Yacimentos Petrolíferos Fiscales changed from a position of low significance and/or incoherence between the competitive methods adopted - an evidence of stuck-in-the-middle strategy - to a clear trend toward a differentiation strategy. Yacimentos Petrolíferos Fiscales´s performance evolved coherently with this strategic change, from a ROA loss position of -6.3% (1988-1990), to the current value of 11.4% (1994-1996).

Refinando a conjetura PBZ: uma revisão da relação entre importância e tolerância em qualidade de serviços

ID: 17188

Authors: Frederico A. de Carvalho, Valdecy F. Leite.

Source: Revista de Administração Contemporânea, v. 5, n. 1, p. 43-60, January-April, 2001. 18 page(s).

Keyword: attribute importance , marketing research , service quality , service quality evaluation

Document type: Article (Portuguese) Show Abstract

This paper revisits a conjecture - originally stated by Parasuraman, Berry and Zeithaml (PBZ) - according to which the greater the perceived importance of a service quality attribute, the thinner should be the corresponding tolerance zone. The paper tests the intuitive idea that importance is directly associated to the minimum acceptable level of service. Data originated from a study of postal services in Brazil and were collected through a postal, three-column SERVQUAL-type questionnaire returned by 540 Brazilian companies. Results suggest that minimum service is a better measure of importance in comparison to the tolerance width and imply that researchers may limit their search for important attributes to computing and ordering the corresponding minimum level of service.

A universidade e a capacitação tecnológica das empresas

ID: 17189

Authors: Vânia Maria Gomes Costa, João Carlos da Cunha.

Source: Revista de Administração Contemporânea, v. 5, n. 1, p. 61-81, January-April, 2001. 21 page(s).

Keyword: cooperation university-company , technological qualification , technology transfer , university management

Document type: Article () Show Abstract

This essay focuses the cooperation context university-company, its objectives, existing interactions mechanisms and the results of such cooperation. A field research was carried out in order to verify the intensity of the relationship between public and private universities and private companies in Paraná State, Brazil, as well as the relation of these relationships with the technological qualification of the companies. The study comprised 133 companies, distributed in the following branches: 65% in metallurgy, 18% in mechanics and 17% in electricity and communications. The study reveals the difficulties encountered in the cooperation between university and companies, most frequently used forms of cooperation, universities in Paraná State with a higher level of cooperation, and the relationship between companies technological qualification and their behavior in terms of cooperation.

Intercâmbio neocorporatista e inovação tecnológica: o caso do padrão eucalipto na Aracruz S. A.

ID: 17190

Authors: José Célio Silveira Andrade, Camila Carneiro Dias.

Source: Revista de Administração Contemporânea, v. 5, n. 1, p. 83-103, January-April, 2001. 21 page(s).

Keyword: agroindustrial chains , eucalyptus market-pulp , neocorporatism , political-institutional ambience , technological innovation

Document type: Article (Portuguese) Show Abstract

There are several studies related to the explanation of the economic dynamism of Brazilian agroindustrial chain of eucalyptus market-pulp, based on quite different theoretical perspectives: neoschumpeterian technological progress; planned public politics; lobbies of private interests. However, there is still a domain which remains underestimated by researchers: that related to the relationship builded between the State and the economic agents as a process of exchanging interests, where are negotiated important arrangements for the construction of a political-institutional ambience favorable to the shaping of new techno-economic paradigms. Analysing the emergence and establishment of eucaplyptus pattern in Aracruz Celulose S.A., in the period 1965-1992, the authors argue that this process is the historic result of interactions between corporate strategies and its political-institutional milieu, made up as a movement of political orchestration among governamental agencies and self-organized private interests. In doing so, the authors constructed an analytic tool resulting from the articulation of the neoschumpeterian dimension of technological innovation and the neo-institutionalist economical approach, focused on neocorporatist forms of political interchange.

A tecnologia da informação na área hospitalar: um caso de implementação de um sistema de registro de pacientes

ID: 17191

Authors: José Rodrigues Filho, Jefferson Colombo B. Xavier, Ana Lívia Adriano.

Source: Revista de Administração Contemporânea, v. 5, n. 1, p. 105-120, January-April, 2001. 16 page(s).

Keyword: admission/transfer/discharge , electronic medical record , information system development , patient registration

Document type: Article (Portuguese) Show Abstract

The computer-based patient record (electronic patient record) is an area of medical informatic that has been well discussed during this decade. It has been alleged that the powerful combination of computers, communication networks, online medical information, and electronic patient data can improve the quality of health services, increase access to health care, productivity of health professionals, and reduce unnecessary cost. Patient registration: admission/transfer/discharge is the basic module of a patient management system. The purpose of this work is to describe the implementation of a patient registration system, named R-ATA, implemented in the Lauro Wanderley Teaching Hospital of the Universidade Federal da Paraíba, Brazil.

Estrutura e programas de T&D: o caso das empresas públicas e sociedades de economia mista do Estado de Minas Gerais

ID: 17192

Authors: Jáder dos Reis Sampaio, Karlyson de Castro Tavares.

Source: Revista de Administração Contemporânea, v. 5, n. 1, p. 121-144, January-April, 2001. 24 page(s).

Keyword: human resources management , public management , training and development

Document type: Article (Portuguese) Show Abstract

It was studied the structure and programs of training and development areas from public companies in Minas Gerais, Brazil. In order to compare the areas, it was developed a scale to measure the existence of programs and characteristics of structure of training and development. The first analysis of this scale's validity found a Cronbach's alpha of 0,9. The results identified three different groups of companies. The difference of these groups was associated with two external variables: the use of new administrative technologies and the education of the employees.

Reação cultural à aquisição: estudo do caso Santander/Noroeste

ID: 17193

Authors: Agnaldo de Jesus Rossini, João Marcelo Crubellate, Ariston Azevedo Mendes.

Source: Revista de Administração Contemporânea, v. 5, n. 1, p. 145-164, January-April, 2001. 20 page(s).

Keyword: acquisition , organizational change , organizational culture

Document type: Article (Portuguese) Show Abstract

The main purpose of this study was to analyse the cultural reaction to an acquisition process. The case study was based upon values and beliefs shared out among employees of a Brazilian Bank - recently acquired by the Spanish group Santander Bank - as patterns of acceptance or resistance to that process. To access the necessary data, we interviewed a sample of employees at Santander Bank's agency in the city of Maringá, Brazil. Our revision of the managerial literature had pointed out that, if an integration process is not properly conducted or don't exist (that means that the acquisition process was probably conducted in an impositive way) the resistance will probably be stronger. In spite of that, our study allowed us to identify a cultural acceptance to the acquisition process in the administrative group of employees (managers), and only a partial resistance in the operational group (clerks), in that specific case. Those results showed a differentiated cultural pattern in relation to the fast organizational change in that agency. Finally, we try to present some possible reasons to those results by discussing aspects related to the role of member's interests in the acceptance/resistance to organizational change processes and the power of big economic organizations towards civil society.

As melhores empresas para trabalhar no Brasil e a qualidade de vida no trabalho: disjunções entre a teoria e a prática

ID: 17194

Authors: Suzana da Rosa Tolfo, Valmiria Carolina Piccinini.

Source: Revista de Administração Contemporânea, v. 5, n. 1, p. 165-193, January-April, 2001. 29 page(s).

Keyword: human resources , quality of working life

Document type: Article (Portuguese) Show Abstract

The present article discusses the results of surveys about the best companies to work for in Brazil, conducted by Exame magazine in the years 1997, 1999 and 2000. The researchers identified the 30, 50 and 100 companies which offered in the respective years the most attractive working conditions, based on dimensions which allow an evaluation of the best practices in the human resources area. The items investigated present a close resemblance to Walton's (1973) model of quality of working life. The methodology used was characterized as descriptive-exploratory. The data analysis indicates that those organizations whose practices were evaluated positively by their employees in the years 1997 and 1999 propitiated, first of all, a sense of pride in the work and in the company. In the year 2000 the most valued aspects were career opportunities and training. In general terms, we have observed that there has been a reduction in the number of companies which received top grades from their employees, as well as in the number of items positively evaluated.

A negociação da participação nos lucros e resultados: estudo em quatro setores dinâmicos da economia brasileira

ID: 17195

Authors: Antonio Carvalho Neto.

Source: Revista de Administração Contemporânea, v. 5, n. 1, p. 195-214, January-April, 2001. 20 page(s).

Keyword: Brazil , collective bargaining , industry and services , productivity and performance incentives , profit sharing

Document type: Article (Portuguese) Show Abstract

Collective bargaining about profit sharing, productivity and performance incentives (PSPPI), when linking a variable wage percentage to profitability, quality and productivity, has become even more important in a context where organizational innovations demand larger workers' participation in management and more workers' commitment with the enterprise goals. This article is on part of the author's Ph.D. thesis and analyses a wide research accomplished in São Paulo and Minas Gerais, Brazil, from 1995 to 1999. The author organized and analyzed 1.583 clauses of 75 collective bargaining agreements (at both the enterprise and economic sector levels), encompassing four dynamic Brazilian economic sectors: automotive, chemical, bank and telecommunication. The research showed PSPPI programs need to be negotiated with trade unions which have real bargain power in order to become the formidable managerial tool it can be. If so, there is strong probability of obtaining more organizational commitment from workers. Our research showed this happened in the automotive sector, especially in the ABC region (São Paulo) and in second plan in the chemical sector. On the other hand, in the services sectors the bargaining didn't happen and PSPPI programs haven't launched.

Sobre os autores

ID: 17196

Authors: Revista de Administração Contemporânea.

Source: Revista de Administração Contemporânea, v. 5, n. 1, p. 215-222, January-April, 2001. 8 page(s).

Document type: Other (Portuguese)