A Orientação Empreendedora na Transformação de Universidades

ID:
62439
Resumo:
As universidades são um contexto relevante e pouco explorado para o estudo da ação estratégica, tendo em vista a necessidade de se adaptarem às dinâmicas ambientais e de estabelecerem uma relação mais próxima com a sociedade. Este estudo contribui para esclarecer como ocorre o processo de mudança de um modelo tradicional de universidade para um modelo mais empreendedor. Assim, este estudo tem como objetivo analisar o papel desempenhado pela gestão estratégica das universidades para o estabelecimento da orientação empreendedora (OE) no ambiente acadêmico. Para isso, realizamos um estudo de casos múltiplos com foco nas decisões dos gestores no nível estratégico. Os casos selecionados são três universidades, duas no Brasil e uma na Suécia, reconhecidas por suas abordagens ao empreendedorismo acadêmico em seus ambientes. Com base nesses casos, o estudo revela a influência das decisões da alta administração para o estabelecimento da OE e como as instituições tradicionais podem buscar um modelo de universidade empreendedora. Os resultados destacam o papel-chave desempenhado pela gestão estratégica das universidades no estabelecimento da OE, por meio de diferentes níveis de participação, mas com comportamentos recorrentes na implementação da terceira missão acadêmica.
Citação ABNT:
DAL-SOTO, F.; SOUZA, Y. S.; BENNER, M. A Orientação Empreendedora na Transformação de Universidades. Brazilian Business Review, v. 18, n. 3, p. 255-277, 2021.
Citação APA:
Dal-soto, F., Souza, Y. S., & Benner, M. (2021). A Orientação Empreendedora na Transformação de Universidades. Brazilian Business Review, 18(3), 255-277.
DOI:
https://doi.org/10.15728/bbr.2021.18.3.2
Link Permanente:
https://www.spell.org.br/documentos/ver/62439/a-orientacao-empreendedora-na-transformacao-de-universidades/i/pt-br
Tipo de documento:
Artigo
Idioma:
Português
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